WHO WE ARE

Transforming fashion to fit everyone!
Welcome to Maisolos, India’s first digital platform that allows you to customise Indian ethnic wear, any way you want!

Our Story

Maisolos is India’s first digital platform that allows you to customize Indian ethnic wear exactly the way you want — thoughtfully designed, personally tailored, and beautifully hand embroidered.

We created our brand with a vision to redefine ethnic fashion by combining
traditional craftsmanship with modern personalization. In a world of ready-made fashion, we wanted to give people the freedom to express their individuality through clothing that feels truly personal.

From silhouettes and colors to embroidery styles and intricate details, every piece is designed around your choices. Each garment is then carefully handcrafted by skilled artisans using traditional hand embroidery techniques, bringing together heritage artistry and contemporary design.

At Maisolos, we believe ethnic wear should be more than just clothing — it should tell your story. Whether it’s for weddings, celebrations, festive occasions, or timeless everyday elegance, our creations are made to reflect your personality,
style, and culture.

Our platform was built to make luxury customization accessible, seamless, and meaningful while also supporting the talented artisan communities behind every handcrafted detail. Every stitch represents patience, craftsmanship, and the beauty of handmade work passed down through generations.

We are not just creating garments — we are crafting experiences, confidence,
and a new standard for bespoke fashion.

Step back in time, to 326 BC.

Languages and accents weren’t understood and words took on new meanings.
It was during this time that ‘maisolos’ was coined in Machilipatnam. Famous for its superior muslin cloth, this coastal city became the hub for trading muslin cloth and put India on the map as a producer of fine quality fabrics.

Now, we pay homage to the name and heritage and aim to make it synonymous with high-end made-to-measure.

What we believe in

Maisolos was born out of the vision to make customised Indian and ethnic wear accessible to everyone. We do not believe in cookie-cutter, standard sizes. Instead, we believe in unique fit! We know that most people aren’t “standard”, so why should they have to adhere to a particular brand’s or country’s version of Small or Size 2?

With Maisolos, you can choose your dimensions and create your unique size! So say goodbye to size charts that don’t cater to you.

Join us on this journey as we break the shackles of traditional sizing.

The Art Of Hand Embroidery

Maisolos is a modern ethnic wear brand rooted in the timeless beauty of Indian craftsmanship. Our signature lies in exquisite hand embroidery — where every stitch is thoughtfully created by skilled artisans, transforming fabric into wearable art. Inspired by India’s rich textile heritage and designed for the contemporary woman, our collections blend tradition, elegance, and effortless style.

At the heart of our brand is the art of hand embroidery. Unlike machine-made fashion, every motif, pattern, and detail is carefully embroidered by artisans using traditional techniques passed down through generations. This slow and meticulous craftsmanship ensures that no two pieces are exactly alike, making every outfit truly special.
We work with intricate threadwork, zari, sequins, mirror work, beads, and traditional embroidery styles to create garments that celebrate authentic Indian artistry. Each design reflects hours of dedication, precision, and passion — bringing luxury, depth, and soul to every creation.

Aaina '25
Aaina '25
Aaina '25
Aaina '25